See how SG360° elevates addressable marketing through data-driven, personalized strategies in our video series. Discover how we help direct to consumer marketers drive better engagement, conversions, and ROI.
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SG360°, with over 65 years of experience, delivers addressable marketing solutions focused on data-driven strategies. We specialize in direct response marketing, using deep audience insights and precise execution to drive fast, impactful results and maximize ROI.
SG360° analyzes your 1st party data and enhances it with our vast data stack, covering 99.9% of U.S. adults. This creates detailed buyer profiles, helping you pinpoint customer differences, target audiences across channels, and improve outcomes with tailored strategies.
After profiling your best customers, SG360° uses predictive modeling to identify new, high-potential prospects who share similar traits—helping you find untapped individuals likely to engage and convert.
With advanced audience insights, SG360° designs personalized, omnichannel creative that captures attention and sets your brand apart. Each element is tailored to resonate with your prospect’s unique preferences, enabling true 1:1 connections.
SG360° accelerates campaign cycle times, giving you faster speed to market and more decision-making time. From data to design, production, delivery and tracking, our one-stop approach ensures efficiency and postal optimization for maximum savings.
SG360°'s interactive ResultsTracker™ dashboard lets you monitor results in real time and simulate campaign scenarios, helping you forecast outcomes and adjust strategies as needed.